🎁 La oferta (Hormozi) — memorízala
"I get your business showing up at the top of Google Maps AND recommended by ChatGPT / AI when people search for a [dentist / med spa / contractor] in Boynton — so new customers find you without paying per click.
You get: Google Business Profile optimized, your website fixed so Google & AI can read it, more 5-star reviews, and a monthly report.
It's $597/month, no contract — cancel anytime. And the no-brainer: if you're not showing up and getting more calls in 90 days, you don't pay. I take the risk, not you."
Ancla $597 (Growth). Piso $297 (Starter). Setup $400 → "lo waiveo si arrancamos esta semana". El audit de $25 = puerta de entrada, acreditable al mes 1.
1 · Opener (pattern interrupt + permiso)
"Hi, is this [name]? — Full honesty, we've never spoken, so this is a cold call. You can hang up… or give me 30 seconds to tell you why I called about [Business], and you decide. Fair?"
Habla lento, sonríe (se oye). Si dice "ok" → sigue.
2 · El hook (el hallazgo)
"I help [dentists/med spas/contractors] in Boynton show up when people search Google Maps and ask ChatGPT for a [service]. I looked at [Business] and noticed: you're paying for Google Ads — smart — but right below your ad, in the free results and in ChatGPT, a competitor shows instead of you. You're paying for clicks you could get free."
El hallazgo sale de la tarjeta del prospecto. Sé específico. Luego CÁLLATE.
3 · Contrato inicial
"I won't pitch you for 20 minutes. Can I ask 2-3 quick questions, and if it's not a fit we both agree to hang up — deal?"
4 · Pain funnel (pregunta y cállate) ⭐
- "When someone searches 'best [service] near me' — do you come up, or a competitor?"
- "How are most new customers finding you now — ads, referrals?"
- "Ballpark, what's one new customer worth to you over a year?" ← anota el número
- "So if you pay for ads AND still don't show up free… on your radar, or back-burner?"
- "If it stays like this 6 months — what does that cost you?"
5 · Transición + oferta
"Based on what you're saying — [refleja su dolor] — it makes sense to show you exactly what's leaking. Want me to?"
Luego di la caja de la oferta. Termina con la garantía y CÁLLATE.
6 · Cierre (elige-elige)
Entrada: "Fastest way: for $25 I'll build your full audit — a link showing where you rank, where ChatGPT sends people instead, and the 3 fixes. I credit it to month 1. What's the best email to send the checkout link?"
Directo: "Or let's just start — I'll waive setup if we kick off this week. Send you the link?"
Captura SIEMPRE el email, aunque no cierre.
7 · Objeciones (reversa — no defiendas)
- "Not interested" → "Fair — most people I call weren't looking for this. Is it that Google isn't a priority, or you got burned by an SEO company before?"
- "I already do SEO" → "Nice — so when someone asks ChatGPT for a [service] in Boynton, you're the one it names? … That's the new gap most SEO folks miss."
- "Too expensive" → "Vs what you spend on ads, or vs one new customer worth $[su número]? If it brings two a month, still expensive?"
- "Just email me" → "Info in an inbox dies. For $25 I'll send your ACTUAL audit link — your numbers, not a brochure. Deal?"
8 · Voicemail
"Hi [name], this is Oswaldo — I looked at [Business] and noticed you're paying for Google Ads but not showing up in the free results or in ChatGPT for [service] in Boynton. I put together a quick breakdown of what's leaking. Text or call me back at [número] and I'll send it. Again — Oswaldo, [número]."
Reglas de oro
- El que pregunta, manda. Pregunta y calla.
- Silencio tras pregunta/precio = tu amigo. No hables primero.
- No "happy ears": descubre la objeción real.
- Meta mínima de cada llamada: captura el email y manda el audit.
Tu progreso (status, seguimientos, notas) se guarda automático en este navegador. Exporta un respaldo de vez en cuando. Los prospectos nuevos que agregue el cazador aparecen aquí sin borrar tus notas.